How to Write a Request for Proposal (RFP).
With summer coming to an end and Q4 looming, organizations are creating their 2021 budgets and communications plans. Many will be evaluating their need for an agency to support their strategic communications, public relations, public affairs, or digital marketing efforts and putting out requests for proposals (RFPs). By putting out an RFP, a company can determine the best partner in terms of strategy, expertise, skill, budget, culture, or any other number of factors. At Clyde Group we submit responses to RFPs on a nearly weekly basis. Based on that experience, we want to highlight several keys to a successful RFP that ensure your organization receives strong proposals that align with your goals.